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Thursday 1 September is International Cabernet Day. Around the world, people will be opening up Cabernet based wines (Cabernet Sauvignon, Cabernet Franc and blends with Cabernet grapes like Bordeaux) in celebration and comparing notes over different social media platforms.

We are going to open two Cabernet Sauvignons for an EVENING tasting starting at 5pm until late so drop in on the way home from work to join in the celebration. We’ll be live tweeting from the store with a screen up for you to see what the rest of the world is tasting too.

Cab 1 will be the best selling Cabernet in BC – J. Lohr 7 Hills from California

Cab 2 will be a new import from Chile from Vina Arboleda. This is a new winery owned by Eduardo Chadwick, the master winemaker behind the very well regarded Errazuriz winery.

Look forward to seeing you all

 

 

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In our annual customer survey we asked a series of questions about BC wine. In addition, we put up an on-line poll using SurveyMonkey and asked twitter followers to vote on one of the questions and to nominate their favourite three BC wines. Across the two polls we received 105 responses to this question.

“Compared to wines from other countries, do you think 100% BC wines offer good value for your money?”

39% of voters categorically agree that BC wine provides good value. Another 39% believes that there are some good value wines out there. This is good news for BC wine. On Bowen the ratio of the Yes/No votes (a “No” means the buyer is unlikely to buy BC wine at all) was 4:1 in favour of BC, but on twitter 2:1 against. It would have been nice to know if a larger response on twitter would have changed the ratio but it is a pointer towards the turbulent winds buffeting the BC wine industry in the past year.

Respondents were also asked to name up to 3 favourite BC wineries. Ranking of the responses is the simple count of mentions of the winery name. 51 wineries received a mention, a creditable spread as that accounts for about 1/3 of the total wineries in BC! Of these 51, 19 were unique to the twitter response set and 10 were unique to Bowen Island customers. The rest received mentions from both sets.

So, with a flourish of the drums, let me introduce…

Top BC 10 Wineries – A Popular Poll

#1                   Burrowing Owl

#2 (tied)    Mission Hill, Quails Gate

#4                   Cedar Creek

#5                    Joie

#6 (tied)      Gray Monk, Hester Creek, La Frenz, Sumac Ridge, Township 7

Tied votes are presented in alphabetical order. Burrowing Owl was #1 on Bowen and Quails Gate #1 on Twitter.

Sundry Notes & Observations on the Poll

  • 75% of the total voters are 40+ years old, 42% of the twitter voters are under 40 years old
  • Median price of wine purchased is $15-$20 in both sets of responses. 60% of voters say their average expenditure per bottle is in this range.
  • 40% of all voters and 77% of twitter voters visited a BC winery in past 12 months.
  • Total response was 105 (79 Bowen Island, 26 twitter).  While results from Bowen have some statistical accuracy, none can be claimed for the twitter responses – so the outcome does not necessarily reflect an accurate opinion on the BC wine industry.

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